Shuttle Features AI Discovery
AI Discovery

Get found when shoppers ask AI for recommendations

AI shopping assistants like ChatGPT, Google AI Mode, and Microsoft Copilot are changing how buyers discover products. Shuttle analyzes your listings and identifies gaps in how AI systems understand them.

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Lavender Soy Candle CND-LAV-01
76 Score
Title clarity92
Description depth85
Tag coverage68
Question gaps41
Specificity72
AI Suggestion — Title
Lavender Soy Candle
Hand-Poured Lavender Soy Candle — Natural Wax, Cotton Wick, 8oz Jar
+18 Discovery Score with this change
Why this matters
The shift is already happening. When a shopper asks an AI assistant "what's a good handmade candle for a gift?", the AI recommends products it can understand. Listings with vague titles, thin descriptions, or generic tags are harder for these systems to work with. Products with clear, detailed, specific information give AI assistants more to go on.

This isn't about gaming an algorithm. It's about making your products clearly describable, to humans and to machines.
01

A 0–100 score for every product in your catalog

Shuttle scores each product based on how well AI shopping assistants can parse and interpret it. The score breaks down into specific dimensions so you know exactly where a listing could be stronger.

Product-level scoring
Every product gets its own score. Sort your catalog by score to prioritize which listings to work on first.
Dimension breakdown
The score isn't a black box. See individual scores for title clarity, description depth, tag coverage, how well your listing answers common buyer questions, and how specific your product details are.
Before and after
See how your score changes when you apply Shuttle's suggestions. Know the projected impact before committing.
🕯️ Lavender Soy Candle
76
🧶 Hand-Knit Wool Scarf
91
🏺 Ceramic Planter — Med
54
💍 Gold Stacking Ring Set
83
🧼 Handmade Soap Bar
38
02

What AI assistants can't figure out about your products

Shuttle simulates the questions AI shopping assistants ask about your products and identifies what's missing. If a buyer asks "is this candle made with natural wax?" and your listing doesn't mention wax type, that's a gap.

Simulated AI questions
Shuttle models the kinds of questions AI assistants need to answer when recommending products: materials, dimensions, use cases, compatibility, care instructions, and more.
Answered vs. missing
Each question is flagged as answered (found in your listing) or missing (not mentioned). Missing answers are the gaps that Shuttle can help you fill.
Catalog-wide
Run gap analysis on every product in your catalog. See patterns: maybe none of your listings mention materials, or most are missing size information.
✓
"What is this candle made of?"
Found: soy wax, cotton wick
✓
"What does it smell like?"
Found: lavender scent
✗
"How long does it burn?"
Not mentioned in listing
✗
"What size is it?"
Not mentioned in listing
✓
"Is it handmade?"
Found: hand-poured
✗
"Is the container reusable?"
Not mentioned in listing
3 of 6 questions unanswered. These are your optimization opportunities
03

AI-generated titles, descriptions, and tags, reviewed before applying

Based on the gaps found, Shuttle generates improved content designed to give AI assistants more context about your products. Every suggestion is shown as a before/after comparison. Nothing changes without your explicit approval.

Title optimization
Transform generic titles into specific, context-rich titles. "Lavender Candle" becomes "Hand-Poured Lavender Soy Candle — Natural Wax, Cotton Wick, 8oz Jar."
Description enhancement
Shuttle identifies missing details (materials, dimensions, use cases, care instructions) and generates description additions that address the gaps AI assistants need answered.
Tag suggestions
See which tags to keep, which to remove (too generic), and which to add (more specific, more descriptive). Tags like "candle" get replaced with "hand-poured soy candle" and "natural wax candle."
AI Suggestion — Title
Lavender Soy Candle
Hand-Poured Lavender Soy Candle — Natural Wax, Cotton Wick, 8oz Jar
+18 Discovery Score with this change
AI Suggestion — Tags
candle gift soy candle lavender handmade hand-poured candle natural wax candle cotton wick aromatherapy gift 8oz jar candle
Remove Keep Add
Credits for analysis and optimization
AI Discovery uses a quota system. Analysis credits let you score products. Optimization credits let you generate improved content. Credits are included with your plan and refresh periodically.

Give AI assistants more to work with

AI shopping assistants are already part of how buyers discover products. Shuttle helps you understand how these systems read your listings, and where there's room to be clearer.
Install Shuttle
Free to install. AI Discovery included on all plans with credits.